When I can’t decide which model/type of a product to buy in a store, I often list the specifications I want to a salesman and ask: “Which product matching these specs would you buy for yourself?”

When an electrician comes to fix something at my place, I ask him (or just pray silently if the guy doesn’t look too friendly) that he does the job as if he was fixing the cables in his own child’s room.

We follow that rule in Nozbe. Michael, the CEO, and the rest of our team work as if we were doing something for ourselves and our beloved :)

It doesn’t mean we are striving to be perfectionists. Perfectionism rarely pays off. We get involved, we try to make the choices that will bring people more satisfaction and simply put our hearts and souls into work we do. Apparently, this approach has a positive impact on the users. For whatever reason they write to us they always express their appreciation and enthusiasm. See yourself:

Thank you for programming the beta! I’m sure you all know this already but the design really does look absolutely lovely, and the functionality is really smooth and intuitive, and very well suited to making batch changes, which is a wonderful change. I already found Nozbe to be very usable and super easy to integrate into my day-to-day, but it’s even easier now with the smooth design.
Best,
Kathryn

What’s really fantastic is that every time someone reports a problem or an issue that bothers them, they also express their positive thoughts and impressions.

Guys, really like the new interface and the speed is awesome. On the Android version, will the “boot up” logo become hi-res? Mike

Nozbe is cool! I am waiting for the release day! S. (one of the most active = critical :) betatesters)

By the way, I know we usually only report problems and bugs, but I am loving this new version of Nozbe. You guys have done incredible work here! Michael Hyatt

Learn more about Nozbe by getting the free Nozbe Magazine

If you don’t read this blog very often but you wish to get to know more about the idea behind Nozbe, the stuff that we do and practical ways of using our app, read Nozbe Magazine. It’s simple. You download the app for your iOS or Android device and get a doze of Nozbe-related articles every one or two months.