I’ve been traveling a lot this past month and as I kept meeting with people asking me about business, success… and Nozbe’s features, one question clearly stood out in all this: who is your target customer for Nozbe? Consumer? Prosumer? Small business? Enterprise? Who??? … And my answer was pretty surprising to most of the people I met: ideal customer for Nozbe is a person (or a group of people) who value their time. Let me explain:

Time is money

There are countless tools that will help you get things done. Some are free, some are cheap, some are more expensive than others… But the point is that time is indeed money and you should find a solution that works for you. That makes you more productive. That saves you time. And here’s how to do it:

You’re free to try anything!

Nowadays you can try most of the solutions on the market for free. Last year when we introduced Nozbe 2.0 we also started offering a free 30-day risk-free trial. No credit card required. No commitment needed. And if this wasn’t enough, we also have you covered after you’ve decided to become our paying customer by offering the most generous money back guarantee on the market.

That’s why you really have no excuse not to try Nozbe or any other productivity solution on the market today. The only thing you risk is taking your productivity to a whole new level.

Want to save ~30 minutes a day? ~3 hours per week? Almost 2 days a month?

Just imagine what you’d do with these extra 2 days? Would you spend more time reading? Playing with your children? Preparing for a next half-marathon? Just think about the possibilities.

Now think: you can achieve that by getting a better productivity tool. By switching from that simple reminders app on the iPhone to something more robust. By communicating with your team through tasks rather than sending emails back and forth. By using a tool that’s just more aligned with the way you work.

Yes, after your trial is over this tool might cost you a little bit of money. Maybe even as much per month as you spend on that Starbucks Latte each day. Maybe more. Maybe less.

But will a single cup of coffee give you 2 extra days a month just as a good productivity tool can?

That’s why the real question you should be asking yourself is this:

Question: How much is your time worth to you?

Sent by Michael Sliwinski, Nozbe CEO, from his iPhone 6 Plus